HEAD QUARTERS

  • Floor 2, Center building, 56 Hoang Dieu st, Linh Chieu Ward, Thu Duc city, HoChiMinh city
  • (028) 38.971.640

Curriculum

Program: DIGITAL MARKETING

Level: UNDERGRADUATE

Branch: BUSINESS ADMINISTRATION

Brand code: 7340101

Program form: FULL- TIME

No

Course

Content

Knowledge weight

Semester

 

Theory

Practice/

Exercise

Other

Total

1. General knowledge

Compulsory course

           

1.1

Marxism-Leninism

Marxist-Leninist philosophy is a primary subject, providing learners with an overview of Marxist-Leninist philosophy and the role of Marxist-Leninist philosophy in social life. The course helps foster and improve political bravery, gradually forming good cultural values and human outlook, strengthening ideals and belief in the path and cause of national construction and development without the Communist Party of Vietnam; President Ho Chi Minh has chosen.

30

15

0

45

1

1.2

Marxist-Leninist political economy

Marxist-Leninist Political Economy is a primary subject that provides learners with knowledge about Commodities, markets, and the role of topics in the market economy; Producing surplus value in a market economy; Competition and monopoly in the market economy; Socialist-oriented market economy; Industrialization - modernization and the process of the international economic integration of Vietnam. The subject contributes to building the stance and ideology of Marxism-Leninism for students.

25

5

0

30

2






 

1.3






 

Science socialism

Scientific socialism is a primary subject, providing learners with knowledge about the process of formation and development of socialism, the historical mission of the working class, the path and stages of the ascent to communism. At the same time, scientific socialism also deals with chronic political and social issues in the socialist revolutionary process such as democracy, state, class, nation, religion, family.






 

25






 

5






 

0






 

30






 

3













 

1.4















 

Vietnamese communist party history

The subject History of the Communist Party of Vietnam is an essential course, consisting of an introductory chapter and three content chapters. Topics of the subject include

  • subjects, functions, tasks, and research methods of the issue;
  • the birth of the Communist Party of Vietnam and its leadership in the struggle for power (1930-1945);
  • the Party's leadership through two resistance wars, completing national liberation and reunification (1945-1975);
  • the Party's leadership in the construction of socialism, defense of the Fatherland and the renovation, promotion of industrialization, modernization, and international integration (1975-2018).

Thereby affirming the successes, stating the limitations, summarizing the experiences of the Party's revolutionary leadership to help learners improve their awareness and belief in the Party and the ability to apply their learned knowledge into working practice, contributing to the construction and defense of the Socialist Vietnamese Fatherland.
















 

25
















 

5
















 

0
















 

30
















 

5

 

1.5

Hochiminh's thought

The subject of Ho Chi Minh Thought is a primary subject, consisting of 6 chapters. The course provides knowledge about the process of formation and development of Ho Chi Minh Thought and specific contents of Ho Chi Minh Thought on issues of the Vietnamese revolution: national independence and socialism; on the Communist Party of Vietnam and the State of Vietnam; on great national unity and international solidarity; ethical culture and human development.

 

15

 

15

 

0

 

30

 

4

1.6

Advanced math 1

The course equips advanced mathematical knowledge about linear algebra applied in economic analysis. Contents include matrix, determinant; system of linear equations; vector space Rn, linear transformation, crossover matrix, and quadratic form. After completing this course, students can convert various economic problems into a system of equations or matrices for processing.

30

0

0

30

1

1.7

Advanced math 2

The course equips mathematical knowledge about applied analysis in economic analysis. Contents include limit, continuity, derivatives and differential, integral of functions of one variable; limited, continuous, partial and total differential, free and conditional extremes of functions of many variables; some types of differential equations of first and second order. After completing this course, students can apply them to perform calculations in economics, determine the optimal point and the optimal value of the objective function.

30

0

0

30

2









 

1.8








 

Statistic

This is a general education knowledge module. The course provides basic knowledge of probability and statistics mathematics such as random events and probability, random variables and probability distribution, sample theory and application of parameter estimation weights, hypothesis testing. After completing this course, students will be able to conduct probability math of random events, understand the laws that random variables follow, and apply simple statistical processing using SPSS software on PC., as well as with a pocket calculator. The knowledge of the subject is also used for other courses in the training program.









 

30









 

15









 

0









 

45









 

2



 

1.9




 

General law

The general law is a compulsory subject in the public education knowledge block. The subject studies the issues related to the law of formation, development, and nature of the state and law. The main content refers to theoretical and practical problems of the state and law in general, to the Vietnamese state and law in particular; basic concepts of the law such as violation of the law, legal norms; legal system and its essential elements. At the end of the course, students need to understand the behavior of law enforcement, breaking the law, thereby having a sense of responsibility and the importance of law compliance in work and life.




 

30





 

0











 

0











 

30











 

1

Elective courses for general knowledge

1.10a

Decision-making techniques

This course is designed to introduce students to the principles, techniques, and tools for modeling and solving decision problems. Decision-making techniques will help students apply critical thinking to make decisions about options: business models, business strategies, starting a business, and other business issues.

25

5

0

30

1

1.10b

Psychology

Psychology is a social science that studies issues of human psychological nature, classifies human psychological phenomena, psychological formation, and development - consciousness; analyze the components of human cognitive activities, explore the factors in emotional life, will, and the elements that make up the personality as well as the factors affecting the formation and development of impersonal.

25

5

0

30

1

1.10c

Critical thinking

Critical thinking is a subject of general knowledge, which plays a significant role in shaping the way of thinking of students of the Faculty of Business Administration in particular and students of Banking University in general. The course provides students with knowledge and skills in fundamental concepts, principles, and rules.

25

5

0

30

1

1.10d

Vietnamese cultural establishment

The cultural basis of Vietnam is an introductory course on Vietnamese culture. The subject has practical significance, helping students to become aware of the national cultural identity, improve patriotism and pride in national traditions; know how to orient themselves in today's diverse and multi-dimensional information world, selectively absorb the cultural quintessence of humanity based on preserving and developing the good traditional values of the nation and Vietnamese people actively. In addition, this module also helps students use cultural knowledge applied in communication and behavior in future life and professions.

25

5

0

30

1

1.10e

Logic

Logic is a subject in the group of general education knowledge built to provide learners with basic knowledge about the forms and laws of thinking. The subject helps to improve the thinking ability of learners, specifically, helps learners know how to comply with laws and logical rules in thinking, arguing, and presenting ideas; help them distinguish right or wrong inferences; help recognize and avoid fallacies, know how to define concepts and terms, and know how to prove or disprove a point of view or thesis.

25

5

0

30

1

2.SPECIALIZED KNOWLEDGE

2.1. Basic

Compulsory courses

           








 

2.1








 

Microeconomic

Microeconomics is a subject that belongs to the basic knowledge block of the discipline. The course aims to: (i) Provide background knowledge about economics in general and microeconomics in particular; (ii) Practice some necessary skills such as reading skills, self-study skills, teamwork skills. The course will provide learners with essential knowledge, including Ten principles of economics, theories of supply-demand, market structures, theory of consumer and business behavior.








 

30








 

15








 

0








 

45








 

1









 

2.2











 

Macroeconomic

Macroeconomics is a compulsory subject in the basic knowledge of the sector. The course aims to equip students with: (i) understanding of basic macroeconomic concepts, how to measure macroeconomic indicators and the relationship between them, (ii) understanding of government policies in macroeconomic management. The course consists of 8 chapters, providing basic knowledge of macroeconomics, including an overview of macroeconomics, macroeconomic data, production and growth, monetary system, aggregate demand, aggregate supply, monetary and fiscal policy, inflation and unemployment, macroeconomics of the open economy.











 

30











 

15











 

0











 

45











 

2











 

2.3











 

Introduction of Business Management

This is the introductory knowledge course of Business Administration. The course content equips with the most basic knowledge about business activities and management in organizations. It lays the foundation for applying this knowledge to enterprises' management and business activities as a basis for students to continue receiving an understanding of specialized management subjects. Moreover, this module will help students gain an overview and systematic view of business administration to help managers and business owners run their production and business well and effectively. In addition, after completing the course, students can position themselves to pursue a career in business administration today.











 

15











 

15











 

0











 

30











 

2





 

2.4





 Principle of  Accounting

Môn học cung cấp kiến thức tổng quan về kế toán, cụ thể: đối tượng kế toán, vai trò và chức  năng của kế toán. Bên cạnh đó, môn học trang bị kiến thức về các phương pháp kế toán: phương pháp chứng từ, kiểm kê, tài khoản, ghi sổ, tính giá, tổng hợp và cân đối kế toán. Ngoài ra môn học giúp người học hiểu về tổ chức công tác kế toán, các hình thức kế toán, hệ thống báo cáo tài chính.





 

30





 

15





 

0





 

45





 

3






 

2.5






 

Business law

This is a primary subject belonging to the group of basic industry knowledge under the International Economics of Banking University of Ho Chi Minh City training program. The course provides basic knowledge about business, business freedom; Law on business subjects; Law on contracts in business; Resolve business disputes; Bankruptcy of enterprises and cooperatives. In addition, the issue of Business Law also helps students to be able to identify the provisions of the law to apply for the search and use to solve legal situations arising in practice.






 

30






 

15






 

0






 

45






 

3










 

2.6










 

Principles of Marketing

The course is designed to cover the fundamentals of marketing, in the basic knowledge of economics. The course provides students with basic knowledge, the ability to recognize, understand, and initially apply actual marketing content to the business activities of enterprises. Learners are also introduced to basic knowledge related to collecting market information, understanding customer behavior, performing market segmentation activities, identifying target markets, and knowing how to deploy a marketing toolkit to serve the needs of target customers, and at the same time bring competitive advantages to businesses.











 

25











 

15











 

5











 

45











 

2








 

2.7








 

Business computer skills

The subject is vital, equipping some necessary knowledge and skills to help students of the economics - administration - management majors of Banking University of Ho Chi Minh City makes good use of computers for their study, research, and work. After completing the course, students have mastered the essential knowledge and skills and can use MS Word, MS Excel, SPSS, and other software to edit high-quality documents, create and edit documents. Able to master complex spreadsheets, solve several problems in financial analysis, business analysis, data analysis, and project management, directly serving later study, research and work.








 

30








 

15








 

0








 

45








 

4












 

2.8













 

Econometric

This is a subject of industry foundation knowledge. The course provides a system of basic knowledge to estimate economic relationships, test hypotheses about economic relationships. On that basis, a model suitable to reality is proposed, reflecting the nature of economic relations. The model will be used in the analysis, forecasting, and policymaking. After completing the course, students have theoretical knowledge and skills in building an equation regression model with basic economic situations: estimating supply, demand, and total cost. Learners know how to use specialized software on statistics and econometrics: EVIEWS, SPSS.

Subject knowledge is the basis of quantitative research methods and is also used for subsequent subjects in the training program.













 

25













 

20













 

0













 

45













 

3






 

2.9





Principles of Management

The course is built to create a foundation for management work in organizations. This is a basic knowledge module of the economic sector. The content focuses on a basic introduction to the concepts and practices of governance in organizations. Subject topics cover several approaches to management's essential functions, including planning, organizing, leading, and controlling. Trends in theory and

Management functions are also assessed, as well as management research and its application to management practice and the responsible, ethical, and global aspects of current business practice.






 

30






 

15






 

0






 

45






 

1








 

2.10








 

Financial and monetary theory

Monetary and Finance Theory is one of the subjects in the industry knowledge block, the content the subject deals with the fundamental theoretical issues of economic finance such as the overview of monetary finance, budgeting government; Basics of credit, banking, and financial markets; Theories about money supply and demand, interest rates, inflation, and monetary policy. These are necessary and important knowledge as the foundation for studying technical and professional issues in economics, finance, and banking.








 

25








 

15








 

5








 

45








 

3










 

2.11










 

Business finance

Corporate finance is a subject that aims to equip students with basic knowledge of production business finance as a premise for further study in financial accounting, corporate financial analysis, and financial management, entrepreneurship and investment finance, and other subjects related to corporate finance. In this course, students will study critical issues: Overview of corporate finance, Value of money over time, Relationship between return and risk, Sources of funding for businesses, Cost of capital, Theories of capital structure, Operating leverage, and financial leverage.










 

30










 

15










 

0










 

45










 

3

















 

2.12

















 

Financial accounting

The subject provides knowledge about financial statements to help students analyze and evaluate a manufacturing enterprise's financial position, business results, and cash flow. The course will give the learners accounting knowledge for specific operations in production enterprises: accounting for capital in cash, accounting for payments; accounting for input factors of the production process (accounting for materials and tools, accounting for fixed assets, accounting for payables to employees); production cost accounting and product cost calculation; financial investment accounting; Accounting identified business results; equity accounting. The course introduces the fundamental issues of each section, such as concepts, meanings, basic accounting principles; Then, learn the accounting process for each part, including the steps: accounting documents, accounting accounts, accounting methods for some critical operations, and presentation of information on financial statements.

 

















 

30

















 

15

















 

0

















 

45

















 

4

2.13

English 1

The course provides vocabulary, terms, and concepts used in economics, business, management, and commerce; English grammar structures. The subject creates conditions for students to develop their English language skills confidently in an international integration environment.

15

15

0

30

4


 

2.14


 

English for business

The course is designed to provide vocabulary and concepts related to management situations. The subject creates conditions for students to understand, practice skills, and apply vocabulary, structure, and language skills in reading comprehension, exchange, discussion, presentation, and text composing related to business administration majors.





 

15





 

30





 

0





 

45





 

5

2.15

Business research method

   Scientific research methods is a compulsory subject in the group of subjects of basic knowledge of the discipline, which is built to provide learners with basic knowledge about methods of conducting research activities in a systematic. Specifically, the course will introduce the basics of the research problem, the role of research, how to identify the research problem, conduct a literature review and related previous studies; ask research questions; research ethics, citation and presentation of references; collect data and select samples; presentation of data and choice of study design with data types; How to write research proposals and reports.

30

15

 0

45

 4

Elective courses for basic specialized knowledge


 

2.16a

 

Innovation and creativity management

Managing innovation and creativity is one of modern organizations' most essential and challenging aspects. In globalization with increasingly fierce competition, innovation becomes a significant weapon and a primary condition of competitiveness. Innovation has a considerable role to play in improving quality of life. Innovation has never been a simple matter. Innovation is always tricky, uncertain, and full of risks. Even when you have a new idea, turning it into a commercial product will still be full of challenges. Therefore, students who complete this course must understand the strategies, tools, and techniques needed to manage innovation.

The course aims to equip students with the fundamental knowledge of the critical issues in innovation management and the skills needed to manage innovation and creativity in an organization at strategic and implementation levels. With a case-based approach, the course offers different innovation management approaches based on real-life examples and experiences from leading organizations worldwide.

 

  30

 

    15

 

 0

 

 45

 

    4





 

2.16b




 

Negotiation in international business

The subject is built including the scientific basis of negotiation skills in an international business environment, which is a subject of specialized knowledge in international economics. The subject provides students with a basic understanding of negotiation and techniques in Business Negotiation with international partners; in addition, the subject also equips students with the ability to apply negotiation skills in enterprises and other types of organizations. The main content of the course is as follows: the basic concepts of international business negotiation, the factors affecting the results of international business negotiations, the stages in the process of planning a business negotiation plan, business negotiation tactics, necessary skills in business negotiation.


 

25


 

15


 

5


 

45


 

5








 

2.16c







 

Business ethics and culture

The course is built to include the scientific foundations of business ethics and corporate culture, which is a subject of basic industry knowledge with the nature of supporting learning for students of economics in general and biology—faculty of Business Administration in particular. The subject provides students with an understanding of (1) ethical issues in economic fields such as concepts, roles, necessity, standards, and how to build business ethics in the business environment; (2) corporate culture issues such as concept, necessity.








 

30








 

15








 

0








 

45








 

4







 

2.16d







 

International marketing

International Marketing majoring in Marketing aims to provide learners with knowledge about the process of planning, organizing, and controlling marketing in the international business environment with many different features: market segmentation research; formulating product, pricing, distribution, and promotion strategies to penetrate the market; the process of developing an international marketing plan.
 






 

30






 

15






 

0






 

45






 

5

2.2. Specialized

Compulsory courses

           







 

2.17







 

Marketing Management

The course is built to include the scientific foundations of Marketing management. This is a subject of specialized knowledge of General Business Administration and Marketing. The course provides students with basic knowledge and ability to apply the marketing management process in enterprises as well as other types of organizations, with the main content on analyzing the marketing environment of enterprises, building develop market segmentation strategies, selecting target markets and market positioning, organize, implement, evaluate, and adjust marketing strategies concerning the overall scheme of the enterprise.







 

25







 

15







 

5







 

45







 

5






 

2.18






 

 Supply chain management

The course is built with the basis of supply chain science and supply chain management, which is part of the knowledge of Business Administration. The course equips students with knowledge of supply chain management, including concepts, definitions, values, purposes, methods, and techniques and skills for building supply chain management systems. It gives learners an overview of corporate governance before going into technical management techniques for future managers.







 

25







 

15







 

5







 

45







 

5




 

2.19




 

Supply chain management strategies

The subject belongs to the knowledge of Logistics Management at the university level. The course provides students with a basic understanding of strategic logistics and strategy formulation in hard supply chain management. The course's main content includes operational strategy and sustainable supply chain; strategic implementation of operations and supply chain activities; design products and services; project management; strategic capacity management; and experience curve.





 

30





 

15





 

0





 

45





 

6










 

2.20









 

Human resource management

The course aims to equip students with basic knowledge of Human Resource Management in enterprises, to help students understand and systematically recognize the crucial role of human resources and human resource management in the enterprise. Understand new perspectives and trends in human resource management; Master and flexibly apply the essential functions of Human Resource Management; Train and promote crucial skills in human resource management: recruitment; personnel evaluation; motivate and encourage employees; settlement of labor disputes.










 

30










 

15










 

0










 

45










 

6








 

2.21







 Project management

The subject belongs to the specialized knowledge block, the main content providing learners with knowledge about project management: how to structure the organization to manage projects; Analyze the roles, responsibilities, skills, and qualities required of a project manager. Learners can apply subject knowledge to analyze, evaluate, compare and select projects; planning, scheduling, and adjusting the project's schedule; reasonable allocation of resources; project control and related matters.








 

25








 

15








 

5








 

45








 

7





 

2.22





 

Business communication

Business communication is a subject in the basic knowledge of the industry. It provides students with knowledge and skills about communication and communication activities in business activities. After completing the course, students will understand the fundamental issues in communication activities in general and communication in production and business activities in particular. At the same time, also practice necessary skills in the working process such as Presentation skills, problem presentation, listening skills, written communication skills, email, Memos, job interview.

25

15

5

45

4

Elective courses in specialized







 

2.23a







 

International logistics

International Logistics is a subject that equips students with basic knowledge about international logistics operations and international supply chain management. Specifically, the issue delves into global transport operations, international transport packaging, insurance in foreign trade, customs procedures, and international logistics security. In addition, along with the deepening globalization trend and the need for efficiency in global supply chains, the course also emphasizes the role of international logistics and supply chain management to create competitive advantages in international trade.







 

25







 

15







 

5







 

45







 

6



 

2.23b

Operation management

The course equips students with basic knowledge to manage and operate a production system based on a modern perspective at the enterprise. They are helping students gain essential awareness to combine methods and technical tools to ensure productivity and efficiency in the operation process. The content of the course includes the skills and techniques of forecasting, coordinating, and making decisions related to the production process so that managers can operate well in the production and service provision environment at enterprises in the future.

30

15

0

45

6

2.2. Deeper specialized

Compulsory courses

           





 

2.24





 

Sustainable development in supply chain

This course introduces the principles and practices that facilitate responsible supply chain management and sustainable logistics. The course also provides knowledge about the factors related to logistics and supply chain management that affect the natural environment and ways to prevent and limit these factors.





 

25





 

15





 

5





 

45





 

7





 

2.25




 

Warehouse and distribution channel

 

This course will introduce the role of warehousing in the supply chain. The course teaches how the warehouse provides data on inventory levels throughout the supply chain and its role in preparing and distributing goods. The course will focus on how a well-run warehouse can help an organization maintain production schedules and avoid supply problems. The course also addresses how distribution channels facilitate timely raw materials/inventories delivery to customers.





 

25





 

15





 

5





 

45





 

7



 

2.26



 

Purchasing management

This is an introductory course in global purchasing and sourcing management. The course revolves around the core knowledge related to corporate purchasing, global sourcing, and the link between these two topics with other business areas related to problems or challenges.


 

25


 

15


 

5


 

45


 

7



 

2.27


 

Logistic in transportation

This unit will examine critical issues in domestic and global transportation, including freight planning and operations, transport infrastructure and regulation, freight carrier selection, third-party suppliers, freight costs, freight strategy, and transportation information technology.




 

25




 

15




 

5




 

45




 

7










 

2.28








 

Delivery and customs declaration management

The subject of Customs declaration and delivery management is a subject of specialized knowledge, providing learners with knowledge of the primary professional knowledge about the organization of transportation and delivery of import and export goods; modes of freight transport via sea, rail, air, road; procedures, customs declaration procedures for various types of import and export as well as an introduction to the professional process of customs inspection and supervision, methods of determining and applying codes to calculate import and export tax rates and other types of customs duties, customs clearance agency, and Vietnam Customs clearance service business.









 

25









 

15









 

5









 

45









 

7













 

2.29













 

Internship

The graduate internship is a compulsory module in the last semester of business administration major. In this module, students will explore, observe, and analyze practical operations related to functional units of an enterprise; connect and compare theory with practice issues related to the operation of an enterprise; draw lessons learned, propose necessary recommendations to the stakeholders associated with the process of the enterprise in a particular business field. Through this module, students will gain knowledge and experience from business practice, communication skills, teamwork skills, and handling business processes of a specific career title; cultivate ethics and professional style to prepare for future careers in business administration.














 

0














 

0














 

45














 

45














 

8










 

2.30










 

Graduating thesis

The graduate thesis majoring in business administration is a scientific research work conducted to prove that learners can solve a scientific problem in their major to complete the academic program. The completed thesis following the training regulations will show the specialized scientific knowledge related to the research problem that the learners have acquired through the training process, the ability to apply scientific knowledge, relevant practical insights, and in-depth professional practice skills to solve the selected research problem. Besides, organizing and implementing scientific research for the thesis also reflects the sense of responsibility, science, autonomy, creativity, and confidence in the profession.










 

0










 

0










 

135










 

135










 

8

Elective courses for deeper specialised












 

    2.31a











 

Brand management

   The course is built on the scientific basis of management and marketing, is a module of specialized knowledge of marketing. The course provides students with an overview of brand and brand management and equips students with the knowledge about building a brand identity system, establishing brand positioning, and communicating, Branding, Brand Development, Brand Asset Management. Students are aware of the importance of brands in corporate branding strategies through this subject, especially in today's fiercely competitive environment. Analyze and evaluate brand-building activities in real businesses. In addition, the course focuses on developing the strategic vision and necessary competencies of brand managers.












 

25












 

15












 

5












 

45












 

7












 

    2.31b











 

Leadership

   Understand the research schools of leadership to apply in the management and administration of organizations and businesses. This course is a part of the undergraduate business administration major. The course aims to equip students with knowledge of the role of leaders in changing, developing, and improving organizational structures and values. This course focuses on developing theories, practices, and competencies of modern leadership in the context of globalization, knowledge explosion, and rapid change. After completing the course, students can master leadership skills to develop a strategic vision, leadership capacity, and change management, improving organizational effectiveness.











 

25











 

15











 

5











 

45











 

7

Graduating thesis replacement courses







 

2.32








 

 Customer relationship management

   The course aims to equip students with basic knowledge about the relationship between customers and businesses, their role with companies, and strategic directions to create, maintain and develop this relationship. The course helps students understand the overview model and the content businesses need to manage customer relationships. The course focuses on providing students with foundational knowledge and perspectives and a transformational mindset from a transactional focus to a constructive attitude and helps businesses engage in a long-term relationship with customers. After completing the course, students can initially form a relationship-oriented mindset with customers to develop strategic vision, leadership, and change management capabilities, thereby improving the effectiveness of their business.












 

30












 

15












 

0












 

45












 

8



 

2.33



Risk management in supply

 The subject belongs to the subject that replaces the graduation thesis. The course provides foundational and advanced knowledge to help learners be qualified to manage risks in the supply chain based on a modern, effective and sustainable perspective in the new industrial age.




 

30




 

15




 

0




 

45




 

8












 

2.34













 

Change management in multicultural environment

sai thông tin dịch














 

25














 

15














 

5














 

45














 

8









 

2.35










 

Entrepreneur in digital era

   The subject is a subject of knowledge specialized in Business Administration. The course provides students with a foundation of knowledge and applied skills from management, finance, human resources, and marketing to form ideas and realize startup ideas. The content includes creating startup ideas, making business plans, and organizing startup activities. Upon completion, students will be able to: 1. Seek and evaluate arguments; 2. Analyze the market and customers' needs for products and services; 3. Develop a business plan; 4. Implement the business startup plan; 5. Orientation to become an entrepreneur











 

25











 

15











 

5











 

45











 

8

 

FACULTY OF BUSINESS ADMINISTRATION

OFFICE / FACILITY BUH

  • HEAD QUARTERS

    Floor 2, Center building, 56 Hoang Dieu st, Linh Chieu Ward, Thu Duc city, HoChiMinh city

    (028) 38.971.640

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